Traffic sent from social media sites, such as Facebook or Reddit (organic and paid) to the analyzed domain(s) during the specified time frame. Includes direct media buying from Facebook.

Social Traffic Overview Page

The following insights are included:

  • Traffic Share: Percentage of traffic sent from social pages to the analyzed site(s)

  • Social Visits: Sum of site visits (non-unique) from social sources over the selected time period

  • Referring Pages: The distribution of social visits by social network

  • Traffic Share Over Time: The change in social traffic and social traffic share over time

Tip: Data can be sorted by any of the columns

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