The Things to Know SERP feature typically appears when a user searches for a broad or open-ended question. Broad/open-ended searches are often at the beginning of a user's search journey when they need more general information. 

The Things to Know feature breaks the topic down into subtopics, each with a dropdown box that contains a brief description of the subtopic.

  Note: Things to Know is sometimes merged with a Knowledge Panel and may not be titled.

things to know serp feature

Learn more:


Was this article helpful?
0 out of 0 found this helpful