Referral Traffic


Incoming referral traffic contains information about referring domains that were identified as sources of referral traffic to the analyzed domain/s within the chosen time frame.

Referrals may include traffic through affiliates, links and content partners and traffic from direct media buying or news coverage.

Overview Section:

The top of the page shows the following sections:

  • Total visits from referrals as well as the percentage of total desktop traffic this represents

  • Category distribution widget including the ability to filter by category

  • Topics distribution

  • Historical data based on the selected time frame

Detailed Listings:

The bottom of the page shows a detailed list of the referring domains including:

  • Global rank

  • Traffic share

  • Change column

  • AdSense column

  • Company column

  • Incoming traffic share over time

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