Backlinks Report

Similarweb's Backlinks Report allows SEO managers to see the exact pages that contain backlinks to their site. 

What's the Value?

The Backlinks Report shows the specific URLs pointing to a domain, URL, or website subsection. With this report, you can track the acquisition of specific backlinks and how they perform, as well as identify spammy or low-quality backlinks, so you can take appropriate action. 


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Key Metrics and Insights

  • Referring page title and URL: The title and URL of the page containing a backlink to the selected website.
  • Anchor: The clickable text in the hyperlink so that you can track and analyze the anchor text used.
  • Page Trust Score (PTS): Measures the authority or credibility of an individual web page within a domain. It predicts the likelihood of a specific page ranking well in search engine results.
  • Domain Trust Score (DTS): Quantifies the authority or trustworthiness of an entire domain or website. It is used to predict how well a website is likely to rank in search engine results pages (SERPs).
  • Target URL: The specific URL destination the backlink is pointing to
  • First Seen: The earliest date on which a particular backlink was discovered or indexed by our tool. It represents the initial instance when the backlink became known to our system.
  • Last Seen: The most recent date on which the same backlink was detected or indexed. It signifies the latest instance of our system recognizing the presence of that backlink.

Filters

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  • Target URL: The "Target URL" filter allows you to comprehensively examine the backlinks associated with the selected webpage.
  • All / Active / New / Lost
    • All - all backlinks
    • Active - all backlinks except for Lost
    • New - the backlink has recently appeared 
    • Lost - backlinks that were there before, but are not existing any more 
  • All / DoFollow / NoFollow
    • DoFollow - backlinks that pass SEO value to the target website
    • NoFollow - backlinks that do not pass SEO value to the target website
  • Include / exclude - Filtering the Referring page URL, or Target URL, or Anchor by including or excluding a specific string.
  • Broken backlinks - Links that lead to a 404 page status

 

  Most common examples of NoFollow is when the links are inside UGC, e.g. on social media posts or discussion forums, or review websites.

 

Feature Location

Acquisition Research > Search > Backlinks Analysis > Backlinks

Check it out now! 

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