Define any company based on the multiple websites or domains they own, to reveal their aggregated digital reach and performance at a company level. Then, define other company entities in a given market and quickly compare their digital performance.
The introduction of Company Analysis provides visibility to a business's size base and performance in the market by analyzing and reporting at the company entity level, which is how competitors are viewed by the business.
Click +New Company to create a new company.
Enter a name of a company to analyze.
Add the websites which are owned by the company you'd like to analyze.
Note: You can select from the suggestions or add additional websites.
When finished, click Create Company.
You can see the Total Audience graph, which is the total number of unique visitors of the entire company. This metrics is the deduplication of unique visitors for the group of assets that defines the company.
In Traffic Engagement Overtime, you can see:
In the table, you can see: