Highlight and comment on important insights using annotations. Annotations are visible to other users on your account - making it easy to share notable traffic events (dips or spikes in traffic), seasonal trends, competitor strategies and wins, and more.
Annotating data points in graphs is a powerful way to add context, denote value, track insights of interest, and collaborate with your colleagues on your strategies. Leaving annotations on graphs within Similarweb will help you:
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Add context to data, making it easier to interpret.
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Highlight and share the most important insights with your teammates.
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Keep track of previous findings and revisit them at a later time.
The ability to add annotations is available on select graphs within the Website Performance, Marketing Channels, and Traffic & Engagement.
To add an annotation:
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Hover over the chart and click the annotation icon.
Note: Annotations are associated with the date (x-axis).
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Enter the desired text.
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Click Publish to save the annotation.
To view/edit an annotation:
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Once published, the annotation will be visible by clicking on the small indicator icon on the graph.
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Click on the annotation icon, hover over the text and click Edit. From there, you can either edit the annotation or delete it entirely.
Can I add annotations to any type of graph?
Currently, it is only possible to add annotations to select line graphs on the Website Performance, Marketing Channels, and Traffic & Engagement pages.
Are my annotations private?
Annotations are visible to all users on your Similarweb account.
Why do my annotations still appear when I change the website/country?
Currently, annotations are connected to the specific dates they were attached to. They will still be visible if you adjust the analyzed website, country, device type, or sub-domain toggle.
Marketing Intelligence > Competitive Analysis > Website Performance
Marketing Intelligence > Competitive Analysis > Marketing Channels
Research Intelligence > Company Research > Website Analysis > Website Performance
Research Intelligence > Company Research > Website Analysis > Traffic & Engagement
Research Intelligence > Company Research > Website Analysis > Marketing Channels
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