Search the total traffic for any keyword or keyword list and view key metrics.
Within Industry Research > Search Interest Analysis, you can compare traffic metrics for an industry.
Tip: Click Generate Related Search Terms to discover, enrich, and fine-tune relevant search terms to capture a trend, market, or line of business. Just add a name to your group, decide whether you want to remove certain terms from the generated list, and then click Explore Search Interest.
You can see:
Search Volume: Monthly search average for the keyword or keyword list in Google.
Search Visits: Clicks on the search results, calculated as a monthly average.
Traffic Trend: Distribution of the monthly traffic share for up to to 10 chosen domains. The graph is indexed to 100%, where 100% is the maximum traffic for the analyzed period. Traffic trends give a real sense of the seasonality of keywords and what may have been trending more recently.
Traffic Share: Distribution of the monthly traffic share for up to 10 chosen domains. Each month the total traffic share is equal to 100%.
In the Keyword's organic traffic breakdown table, you can see:
Note: You can filter by Search Engines, Search Types (Regular, Image, News, and Video search), Website Industries, and All website types (Transactional Websites, Content Publishing Websites, other Websites).