Keyword lists are a critical tool in keyword qualification and monitoring.
It’s important to keep your lists updated, so you have a consolidated view of the most important metrics and can monitor them as things change, whether it’s a change in the competitiveness of specific keywords or a shift in your customer or product focus.
Once you’ve created a keyword list, you can share it with any team member or department who creates content or messaging for your brand to create better consistency around the topics your target.
To share a keyword list:
Go to Marketing Intelligence > Keyword Research > Monitor Keywords.
Within a list, click See All Keywords.
Choose whether you want to share with all users in your account or choose specific users (by name or email). If you choose to notify via email, you can also include a short message.
Click Done. The recipient(s) will now have view access to the shared keyword list in their workspace, as well as throughout the platform.
Note: The recipient cannot add or remove keywords.