Similarweb’s Partner Recommendation Engine enables you to find new affiliates to work with based on a sophisticated algorithm.
To find new affiliate opportunities:
Go to Marketing Intelligence > Affiliate Research > Monitor Partners.
Click Create New List > Find new partners.
-
Select Find New Partners.
Three choices are displayed: Keyword Affiliates, Industry Affiliates, and Competitor Affiliates.
How does our recommendation engine work?
Once you create your arena, we identify sites that are similar to your competitive set, as well as sites from your industry.
We group these sites and create a "virtual competitive set." For this group, we look at the incoming traffic (referral traffic).
-
We want to understand which of those referral sites are the most relevant to you. Thus, for each of the referring domains, we look at the following parameters:
-
How much traffic does it send out to other sites and to where?
Note: A high percentage of incoming traffic indicates it is an affiliate site.
-
The share of search traffic and non-branded keywords driving traffic to this site.
Note: Most high-quality affiliate traffic has a high volume of search traffic, mainly from long-tail keywords.
-
Based on these parameters and more, we provide a score for each site. The sites with the highest scores will be recommended for your partner list.
You will be able to edit the list - remove/add sites. By doing so, we'll learn which websites are the best fit for you, and recommend more of a similar type!