Using Data Credits in Sales Intelligence

Data Credits (DC) are the currency used across the Similarweb Sales Intelligence platform, including the Sales Extension, API and MCP. Your subscription comes with Data Credits built in, allowing you to reveal contacts, view in-depth analysis, and more, according to your plan. You always see the total cost before you confirm an action.

Data Credits give you the flexibility to spend your balance on what matters most to your work:

  • Choose where to spend: contacts, CRM enrichment and or API and MCP.
  • Reveal only what you need: pick the email, mobile phone or landline, and pay only for the metrics you need, and only for information that was retrieved. 
  • Know the cost first: the total always appears before you confirm.
  • Allocate across teams: admins can distribute credits by role and usage.

This article covers:

  • Data Credits Costs according to your plan
    • Individual plan
    • Business or Enterprise plan
  • Viewing and Managing your balance
  • Frequently asked questions

Individual plan

Your plan includes 1,000 Data Credits. You choose which details to view and reveal and pay only for those.
 

Platform Views

Credits are charged for the actions you perform in the platform or extension. 

Action Metric Example Cost
View Company or website analysis  Viewing website performance, website rank, firmographics 1 DC per view

Reveal Contact Details

Once a contact metric is revealed, exporting it is free. 

Email 4 DC
Mobile phone 20 DC
Landline (office phone) 1 DC


 

Exporting and enriching data

Credits are charged per metric, for each record in CSV export and CSV enrichment.

Action Metrics Cost
Export Website and Companies data metrics

Monthly visits, Top Country, Employee Count.

 

Answer questions like “How big is this company?” or “How much traffic it’s getting”

1 DC per data point
Export Sales Signals 

Traffic Spikes (Growth alerts), Tech Changes.


 

Answer questions like “Did their traffic grow suddenly this month?” or “Is it the best time to call?”

2 DC
Identify one specific technology

Installed Technologies

 

Answer questions like "Do they use a specific tool (e.g. Shopify)?

2 DC

Identify a Technology Category 

(e.g., CRMs, Payment Tools)


 

Technology Category

 

Answer questions like “What kind of technologies and  tools do they use?”

9 DC

 

Data Credits in Sales Intelligence

Calculation Examples

  • Reveal the email and mobile number of 10 directors: 10 × 24 DC = 240 DC
  • Reveal only the email of the same 10 directors: 10 × 4 DC = 40 DC
  • Add 5 metrics (for example visits, country, time on site) to a list of 100 companies: 100 × 5 = 500 DC
  • Find which payment processor 10 prospects use: 10 × 9 DC = 90 DC

contacts data

companies data

Business or Enterprise plan

Your plan includes a custom Data Credit allocation and you can use across the platform, in enrichment of files and in API and MCP integrations.  

  • Viewing company and website overviews in the platform and extension does not cost you data credits
  • Exporting data through CSV and CRM is used in another currency allocation, according to your plan. 
     

Credit Cost for Metrics

Applies for contact reveals, API, MCP and CRM Enrichment Usage

Action Metric Example Cost

Reveal Contact Details

Once a contact metric is revealed, exporting it is free. 

Email 4 DC
Mobile phone 20 DC
Landline (office phone) 1 DC
Website and Companies data metrics

Monthly visits, Top Country, Employee Count.

 

Answer questions like “How big is this company?” or “How much traffic it’s getting”

1 DC
Sales Signals 

Traffic Spikes (Growth alerts), Tech Changes.


 

Answer questions like “Did their traffic grow suddenly this month?” or “Is it the best time to call?”

2 DC
Identify one specific technology

Installed Technologies

 

Answer questions like "Do they use a specific tool (e.g. Shopify)?

2 DC

Identify a Technology Category 

(e.g., CRMs, Payment Tools)


 

Technology Category

 

Answer questions like “What kind of technologies and  tools do they use?”

9 DC

If you previously had Contact Credits

Your Contact Credits were converted into Data Credits and added to your balance. Before, a reveal returned every available detail at once. Now you choose which details to reveal.
 

Viewing & Managing your balance

Your Data Credit balance appears at the top of the platform and in the Sales Extension. 

Viewing & Managing your balance

 

Credits left

Click it to open Data Credits Management, where you can view and  track your usage.

 

Data Credits Management
 

Admins can use this page to manage their team’s data credits allocation across different rules and solutions. 

FAQs

Can I use my credits for different things?

Yes. You can spend them on any action your plan supports, such as contacts, enrichment, API and MCP.

Do the contact costs apply to every plan?

Yes. Email is 4 DC, mobile is 20 DC, and landline is 1 DC. 

Will I be charged before I confirm?

No. The platform shows the cost first and you can confirm it before revealing and exporting. 

Where do I see my balance?

At the top of the platform, in the Sales Extension, and in Data Credits Management.


 

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