Using Similarweb Sales Extension

The Similarweb Sales Extension is like having a mini version of the Sales Intelligence platform that travels with you everywhere you work. It layers company information, verified contact data, and AI agents directly on top of every website, LinkedIn profile, calendar invite, and CRM record you visit, so you're not just getting insights on the go, you're actually getting work done.

From the extension, you can generate personalized outreach emails, get AI-powered meeting briefs, manage your account lists, and work your pipeline, all without leaving the page you're on.

DOWNLOAD THE EXTENSION HERE

How to Download and Install

There are two ways to get started:

• From Chrome: Download directly from the Chrome Web Store.
• From inside the platform: Navigate to the Integrations section in the platform sidebar, locate the Sales Extension option, and click to be directed to the Chrome Web Store where you can add it to your browser.

Key Features

1. AI Agents: Outreach & Meeting Prep

Access powerful AI agents directly from the extension sidebar, wherever you're working.

• AI Meeting Prep: Surfaces automatically when the extension is layered on any website or account, delivering instant, actionable briefs before your meetings. If you have the extension installed, it will also appear inside Google Calendar invites.
• AI Outreach: Available wherever the extension is layered on an account. If you have the extension installed, it also appears directly inside Gmail, allowing you to generate personalized, data-grounded emails in seconds.
• AI Lead Scoring: Each account is ranked High, Medium, or Low priority, followed by an AI-generated brief explaining the ranking. Scores are based on the scoring criteria configured in your Sales Intelligence signal management.

2. Contacts & Email Finder

Find verified business emails and direct phone numbers in a single click.

• Filter by Persona: Narrow down contacts by department, seniority, and role.
• Seamless Export: Push contacts directly to your CRM without leaving the page.

3. Signals Feed & Lead Scoring

A live signals feed that automatically ranks accounts by priority. Get real-time alerts on:

• Website traffic spikes and growth trends
• Funding news and competitor moves
• Tech stack changes

You can configure your signals and scoring preferences directly from the Sales Intelligence platform signal management .

4. CRM Activity

Connect your CRM and see account activity right in the sidebar. The extension surfaces:

• Logged calls and call notes
• Open and closed deals with stage history
• Recent activity timeline
• Account owner and key contact records
• Whether a prospect has already been reached out to

This keeps your context intact as you browse, without needing to open your CRM separately.

5. Company Overview

Instant context on any domain you visit:

• Traffic benchmarks, engagement metrics, and market position
• E-commerce data and online transaction performance
• Firmographics and business model details

You can configure which widgets you would like to see in the extension and choose the information that interests you. 

6. My Lists & My workspace

Access and manage your account lists directly from the extension. You can add accounts on the fly and stay organized across your book of business.

The extension lets you view information as an overlay while you browse, and access your full workspace, including lists and accounts assigned to you. To open your workspace, click the “My Workspace” tab and choose a list.
 

Customizing Your Extension

To access settings, click the Cogwheel icon in the top right corner of the extension sidebar.
 

From there you can:

• Customize your Overview widgets: Choose which widgets appear on your Overview page and drag to reorder them. Available widgets include Company Data, Signals, Salesforce Activity, Traffic Over Time, Engagement, Traffic Share, Ecommerce Overview, Technologies, and Traffic from Ad Networks.
• Customize your My Lists metrics: Control which company metrics appear alongside each account in your saved lists, including Monthly Visits, Annual Revenue, MoM/YoY changes, Affiliate visits, and audience breakdowns.
• Toggle AI Sales Tools on or off: Enable or disable AI Outreach in Gmail and AI Meeting Prep in Google Calendar.
• Manage integrations: Toggle on or off the platforms where Similarweb data surfaces automatically. Supported integrations include LinkedIn, LinkedIn Sales Navigator, Salesforce, HubSpot, Microsoft Dynamics 365, Salesloft, Outlook Office 365, and Google Workspace (Gmail, Google Calendar, and Google Sheets).
• Monitor Contacts usage: View your monthly contacts credit usage at a glance.
• Access Account settings to manage your broader platform preferences.