App Performance

The App Performance report allows you to easily review key data points along the activation funnel from downloads to usage and engagement. With this report, you can easily spot areas of improvement or competitive gaps. It’s a great starting point in the app analysis journey.

 

 

What is the Value?

The App Performance page provides several key performance indicators for the analyzed app or apps.

• Track the rank of selected apps in their respective categories, and whether or not it’s rising or falling.
  
  
• Understand the store downloads and see whether or not it's trending.
  
  
• Benchmark an app's performance against competing apps.
  
  
• Track Monthly Active Users and Daily Stickiness
  
  

Where to Find?

This report lives in a new, dedicated URL for App Intelligence: apps.similarweb.com. 

1. Once in the new platform, you can search for an app right from the homepage, which will take you to the App Performance report. (The report is also the first option in the menu to the left.)
   
   
2. Click on the blue button up top next to the select app to add up to four other apps for benchmarking.

3. Using the filters in the upper right, select the country and time period.