Location: App Analysis > App Audience > App Demographics
Description: Informs on the audience of an Android app including age and gender breakdowns. Data is available in 28 countries for apps with a significant user base.
Overview Section: The following features are included in the App Demographics section:
Typical App User - The characteristic attributes of the app’s users; typical age group, gender and overlapping app usage (other apps in use by the user).
- Gender Distribution - The gender distribution of the app’s users: Male and Female.
- Age Distribution - The age distribution of the app’s users into 5 distinct age groups.
Visual:
