Traffic Share

 

Definition

Traffic Share is the percent of traffic sent to a website. You can find this metric in a variety of applications within SimilarWeb, including:

Devices: The percentage of incoming traffic from desktop compared to mobile web

 

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Traffic Sources: The percentage of incoming traffic from each traffic channel

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Keyword: The percentage of incoming traffic from a keyword

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Geography: The percentage of incoming traffic from a country

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Using this metric

Use this metric to understand the level of competitiveness/ fragmentation across domains/ devices/ countries/ keywords/ traffic sources etc.

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